Kawell: Campaign Development and Photo Direction

kawellusa.com

THE ASSIGNMENT

  • Kawell is a pet skin and oral care brand, owned by Halaszi.

  • The objective was to develop a creative campaign spotlighting canine products at work.

A SOLUTION

  • We amplified the “happiness from the inside out” message by capturing the goofy, weird, happy personalities of dogs when they’re healthy and using Kawell products.

BEST PART:

Our dog HATES baths, but this product makes her incredibly shiny and clean.

Photography by F. Scott Schafer