Zilzie Wines / Selection 23 (in partnership with Gauge): Package Design and Illustrations

zilziewinesusa.com

THE ASSIGNMENT

  • Zilzie is an Australian, privately owned wine producer that developed a new product line, Selection 23, a brand targeting a young audience that is starting to dabble in wine appreciation.

  • The client wanted the design to be inspired by music packaging.

A SOLUTION

  • Elegant, bright, streamlined, modern packaging that shatters the conservative label design and uses bold graphic shapes and colors to show off the beautiful wine inside.

BEST PART:

Zilzie is also committed to environment protection, a cause very much dear to our hearts. As a matter of fact, we’re working on label and brand design for a few more of their products that we’ll share later.